Tag: marketing

Thoughts From VidCon (Part 1): Avoiding the Trap of Influencer Marketing

Thoughts From VidCon Part 1: Avoiding the Trap of Influencer Marketing  Authors note:  In July, I was among the lucky few (thousands!) of professionals to descend upon Anaheim, California for the 10th annual VidCon. VidCon is “the world’s largest celebration of online video and digital creators” – one part fan experience, one part creator summit, […]