Tag: pr

Thoughts From VidCon (Part 1): Avoiding the Trap of Influencer Marketing

Thoughts From VidCon Part 1: Avoiding the Trap of Influencer Marketing  Authors note:  In July, I was among the lucky few (thousands!) of professionals to descend upon Anaheim, California for the 10th annual VidCon. VidCon is “the world’s largest celebration of online video and digital creators” – one part fan experience, one part creator summit, […]

5 Spring Cleaning Tips for PR Pros

Hello spring-like weather, sunshine and dreaded allergies! (Unless you’re in the Midwest and Central Plains who just had a huge snowstorm storm, I’m so sorry!) Soon enough, we’ll be in the full swing of Spring 2019 and what better way to welcome Spring than to declutter, reduce, recycle and get some spring cleaning done in […]