Social media can be tricky and with new platforms popping up all of the time, it can get a little overwhelming. It’s important to remember how to use each platform to reach your target audience. Some content is better suited for one particular platform while other content can be spread across multiple platforms. Each platform treats and emphasizes content differently. So, here’s my take on how to use each of these social media platforms to reach a target audience. In my example I’ve used fellow pizza lovers as my audience.
Twitter: I am eating a delicious #pizza right now
Facebook: What’s on your mind? I love pizza. It makes me so happy.
Instagram: Here is a filtered photo of my beloved pizza #pizza #yum #foodie #foodstagram #instafood #pizzaparadise
YouTube: Here is a video tutorial on how to make pizza
Vine: Here is a six-second video where I’m eating pizza and making a funny or clever joke about it
Periscope: Here is a livestream of a pizza eating contest
LinkedIn: My skills include being able to eat a lot of pizza in one sitting
Snapchat: Watch me eat this delicious piece of pizza with a crazy filter
Pinterest: Here is a delicious pizza recipe
I now leave you with one of my favorite Pinterest quotes below. Enjoy!
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